More SimpleSmart Investing
SimpleSmart Investing minimizes costs and doesn't invest in complicated products. It really is that simple!
SimpleSmart investing doesn't involve searching for a needle in a haystack – we buy the haystack. How big is our haystack? We figure about 7,000 stocks. What if you could buy them all?
You may have heard of this method. It's called indexing. Index investing lets you take advantage of owning stocks, but at a lower cost. We also believe in not putting all your eggs in one basket, even a large basket with 7,000 eggs.
You'll want some of your money in fixed income investments….like bonds and high interest savings accounts, even if you don't need income today. Trust us. You'll be glad you did.
Back to keeping things simple. We buy and hold our bonds to maturity rather than trading them. We recommend short term, high quality bonds. After all, if you want to risk more – stocks are a better option.
This graph represents a model portfolio using 45% Five-Year Global Fixed Income Fund, 15% Canadian Core Equity Fund, 15% US Core Equity Fund, 15% International Core Equity Fund and 10% Global Real Estate Fund, initially invested on January 31, 2008 with pricing up to June 30, 2020, using monthly data and rebalanced on a month-end basis. The data series has been smoothed. Actual client portfolio holdings are recommended based on personal circumstances.